Since the very beginning of its development,
Univerexport was concentrated on its own production plants, which can in
certain way be considered the origin or the forerunner of the present
Work on the development of the trademark was
begun long ago, but the selection of the name, design, packaging and business
associates was carried out thoroughly and analytically. Special attention was
paid to the quality of the products under the name of Baš Baš, as well as to
the quality control and provision of guarantees that all products emerged on
the market under the name of Baš Baš are of exceptional quality.
The Baš Baš products are of the same or better
quality in comparison with the best-selling product of the corresponding
product group, and have more affordable prices.
The Baš Baš trademark is sold through the retail
channels of Univerexport and the subsidiary company Trgopromet.
The most important thing is meeting the consumer
needs with the quality of Baš Baš products, with a possibility of saving up due
to the lower price category.